Redken All Soft Shampoo in a hair-softening shampoo for dry hair that gently cleanses while giving a smooth and shiny look. Formulated with Argan Oil, enriched with Omega-6 and Vitamin-E, it penetrates the hair fiber for both intense softness and silky sensation. Along with the exclusive RCT Protein Complex, a smart targeted delivery technology, the hair is treated from the root to the tip. For this reason, the Redken All Soft Shampoo provides custom nourishment where the hair needs it the most.

Likewise the Redken All Soft Conditioner, this super-rich shampoo has won the 2014 Glammy Award Winner for Best Shampoo from Specialty Store, the 2014 Temptalia Editor's Choice Award for Best Shampoo and Best High End Shampoo, and the 2018 Influenster's Reviewers' Choice Awards: Best in Beauty.

Being that, in order to provide your hair 15x times more conditioning comparing to a non-conditioner shampoo, this award-winning shampoo should be used along with both All Soft Conditioner and the All Soft Argan-6 Oil. Lastly, as all haircare products by Redken, this shampoo has a special formula that comes in a unique packaging. In fact, besides having an exciting design, Redken’s bottles have at least 93% of recycled plastic. In addition, each composition has an advanced concentration of effective ingredients and a balanced pH that respects and maintains the integrity of the hair. Therefore, Redken’s formulas are perfect to preserve a natural acidity level that prevents frizz, dryness and breakage.

Characteristics
Texture: liquid;
Hair issues: dry and brittle hair in need for moisture and shine;
Time of application: when needed;
Age: 13+;
Hair type: normal to dry hair;
Main benefits: gently cleanses and softens; provides shine and moisture for a shiny and sily result.

*Due to packaging redesign and improvements, these may not reflect exactly the product you receive*